Capturing the brand’s exact shade of blue and enveloping the entire LED screen with it, creating a visual impact that conventional lighting and classic cyclorama simply cannot match.

The LED screens cast luminous glows across the car’s bodywork, deepening the immersion into the brand’s world and reinforcing its visual identity.

The blue is projected evenly across the entire set, with white elements enhancing its vibrancy and creating a cohesive, poetic atmosphere.